Google opened a preview of its Connected Apps Platform on October 28, 2026, a single place where developers build, test and manage apps that run inside both Google Search and the Gemini app. Google says it has already launched more than 50 Connected Apps across the two, and it has not listed any price for developers or users.

The announcement came in a post on Google’s The Keyword blog from Chips Mistry, group product manager for Search, and Mai Lowe, group product manager for the Gemini app. Access is opening in phases, and the post does not say which countries come first, so Canada and the United States are not named.

What is the Connected Apps Platform?

It is a developer toolkit and review process that lets an app plug its features directly into Gemini and Search. Google describes the goal as “build once and reach high-intent users” across both products, rather than building a separate integration for each.

For readers, the practical result is that a request such as ordering groceries or building a playlist can be handled by the right app without leaving the conversation or the search results.

How do developers build and submit an app?

Google describes a short path from code to a live listing:

  • Integrate with a cloud-hosted MCP server, or with Android MCP using the AppFunctions APIs.
  • Use the Google Connected Console to register, test and submit the app.
  • Choose before review whether the app goes live in Search, the Gemini app, or both.
  • After launch, track traffic, latency and error rates in the console.
  • Keep control of brand identity, including verified logos and authenticated accounts.

Google says it will add more developers, markets and Google products over the coming months. Developers can sign up for the preview and read the documentation at developers.google.com/connected-apps.

Which Connected Apps are live now?

Google says integrations with partners including Adobe, Experian, Localiza and Peloton are live for users in Gemini. In the coming weeks, those Connected Apps will also arrive in Search. A new Calm integration launches in both Search and Gemini.

The more than 50 apps already launched cover areas such as productivity, event ticketing, and health and fitness. Google points readers to its help center pages for Search and Gemini for the full list.

How do you use Connected Apps in Gemini?

Google’s Gemini help page explains the basics. Signed in to Gemini Apps on the web, you open Customize in the sidebar, choose Connectors and click Add next to an app. In a chat, typing @ lets you pick a connected app, and Gemini asks for permission if the app is not connected yet.

The same page says Gemini will not access your personal information or content in those services without your permission. It also notes that availability varies by location, language, device and Gemini app, and that some apps stop working if Keep Activity is turned off.

How much does it cost, and is it available in Canada?

Google has not announced a price for the preview, for developers or for people using Connected Apps. Canadian and US availability for individual apps has not been spelled out either: the post only says access is opening in phases with more markets to come.

Before counting on a specific app, check the Connected Apps help page for your Google account. Availability can differ by country, language and device.

Who it suits

App developers. The build once, reach two products pitch matters most to small teams that cannot maintain separate integrations. The console’s traffic, latency and error tracking also gives a single dashboard for how an app behaves.

Everyday Gemini and Search users. Expect more tasks to finish inside one place, such as meditation sessions from Calm or workout help from Peloton. Each app still asks for permission before it touches personal data.

Businesses with a brand to protect. Verified logos and authenticated accounts are built into the process, which should reduce the chance of lookalike apps.

Who should wait. Developers who need firm dates, pricing or a particular country should hold off until Google publishes terms. The post gives none of those yet.

What is still unknown?

Google has not said how many developers will be admitted at first, which markets come first, how long review takes, or whether any fees or revenue share apply. Nor has it given a date for the Search versions of the partner apps beyond “the coming weeks.”

The next step is simple. Developers can request preview access through the documentation page, and everyone else can open the Connected Apps help page in Gemini to see which apps their account can use today.